Play the Ride Out UK

The Rude Ride Out UK Extended Through to November 2022

Ride to motorcycle points of interest mixed-in with rude place names across the UK to collect points and earn ballots for a chance to win!

Explicitly designed to get you venturing outside, exploring new places and meeting up with other riders in the UK, the Ride Out UK assembles the best collection of motorcycle routes, cafés and places in the North, South, East and West of the UK. The game will run through November 2022. 

The Ride Out UK is free to play. Download the EatSleepRIDE app and join the game by selecting the Games tab. No purchase necessary. All ESR riders in the UK will also receive free CRASHLIGHT crash detection. Both the Ride Out and free CRASHLIGHT motorcycle safety are presented by our partner Guardian Bell.

Each completed challenge get's you a ballot for the Grand Prize of a £1000 gift certificate for motorcycle gear from the Yamaha Motor Europe, UK catalogue.

You will see it all, from hide-away cafés and scenic spots to places like Fingringhoe, Shaftesbury and Upperthong. Enjoy discovering UK history, beautiful landscapes and friendly moto-places that the UK has to offer with a number of naughty bits named after Anglo-Saxon invaders. These are expertly-curated routes and places to explore on two-wheels. Brilliant ride-outs were created by Adam Child, motorbike TT racer and UK record holder, fondly known as Chad or @Chad76 on ESR.

How to Play for a Chance to Win

Download the app today on Google Play or the App Store. 

To play, join the game in the ESR app, record your ride and pass-by places within 100 yards to automatically collect points for visiting. As long as you are recording your ride, the ESR app will automatically detect that you are close by and reward your points. Every time you collect 500 points, you’ll receive a ballot entry for the random draw for the grand prize. The draw will take place Monday, November 14th, 2022 at EatSleepRIDE HQ. 

Points of interest and routes are available throughout the UK but for now, the game is concentrated in the South. Read more about the game here:  Behind the Ride Out.

The Rude Ride Out UK is a free ESR game exclusive to riders in the United Kingdom, compliments of Guardian Bell. Anyone and everyone can win, including your gran as long as they can legally ride a motorcycle and comply with the Official Rules.

To join the game, follow these steps:

1. Tap the Trophy icon to view the Games in the bottom navigation bar
2. Under "Featured Games", select the Rude Ride Out and tap the JOIN button to join the game
3. Read and accept the rules of the game
4. Browse challenges by region under “Available Challenges”. For routes, choose the “Display on Map” option to see the necessary points on our Map screen
5. Choose Record and start to ride

Receive a ballot for the grand prize draw for every 500 points earned

Points are earned by either travelling to a Point of interest location, or by riding one of our expertly-crafted routes.

Points of Interest Challenges

Points of interest are unique points on the map worth 150 points each. Ride to the Point of interest and when you approach with 100-metres (300 feet), the ESR app will automatically register that POI as “Achieved”. No action is required by you. 

Once you achieve a challenge a blackout period of five (5) days goes into effect. That means you won’t be able to collect points again until 5 days have passed. Once 5 days have passed, the location will be eligible again. Each repeat visit to an already-achieved Point of Interest will earn you 50 fewer points to a minimum of 50 points. This game mechanism is designed to remove unfair advantages. 

To achieve points you must have the ESR app recording a ride either in the foreground or background. For help with settings to keep recording in the background, check this support article. 

Visit one of these 21 Points of interest to earn points!

• Bell End  150 points
• Bellenden Gardens 150 points
• Bitchfield 150 points
• Butcombe 150 points
• Clitheroe 150 points
• Cocklakes 150 points
• Fanny Street 150 points
• Feltwell 150 points
• Lower Swell 150 points
• Old Sodbury  150 points
• Pound Bottom  150 points
• Scunthorpe 150 points
• S. Harting 150 points
• Rimswell 150 points
• Shaftesbury 150 points
• Slack Bottom Road  150 points
• Slutshole Lane 150 points
• The Knob  150 points
• Titty Ho  150 points
• Willey 150 points
• Wilsford Cum Lake 150 points

Route Challenges

In addition to the Points of interest, we have designed a number of Routes designed to take you on a tour of the most breathtaking motorcycle roads the UK has to offer. Eleven routes, ranging from the heart of London to the Snake Pass in the Pennies, are ready for you to explore and collect points towards the Grand Prize.

After choosing the desired route from the Available Challenges list on the Rude Ride Out Game, you will see the points necessary for the route appear on your ESR map. Start recording and ride within 100 metres (328 ft.) of EACH of the appointed locations comprising the route. Locations on a route can be achieved in any sequence. Once all locations are achieved, the EatSleepRIDE app will log the route as “achieved” and you will earn your points.

Once you achieve a challenge a blackout period of five (5) days goes into effect. That means you won’t be able to collect points again until 5 days have passed. Once 5 days have passed, the route will be eligible again. Each repeat visit to an already-achieved route will earn you 100 fewer points to a minimum of 50 points. This game mechanism is designed to remove unfair advantages. 

For an added challenge, try your hand at the most difficult route in this year’s Rude Ride Out to receive bonus points The Joker Route traverses the Yorkshire Dales, providing a unique challenge and is not for the faint-hearted. Narrow lanes, steep turns, dizzying climbs, and dramatic descents, all against a backdrop of beautiful Yorkshire, make this a must-ride route for the adventure-seeker in you.

Successfully complete these routes by riding to each of the designated locations on the route to receive your points.

• Essex Getaway to the Coast  350 points
• Escape the City  350 points
• South West journey  350 points
• Heading to the Beach  350 points
• Take the High Road  350 points
• One not to Pass  350 points
• Yorkshire visit  350 points
• Trip down Memory Lane  350 points
• London City fun  250 points
• London Inside the M25  250 points
• The Joker 500 Points

To achieve points you must have the ESR app recording a ride either in the foreground or background. For help with settings to keep recording in the background, check this support article.

Random Draw!

Regardless of your leaderboard ranking, you only need 500 points to earn a ballot to win. For every 500 points earned, you earn one ballot for the Grand Prize Draw.

A random draw will be made from all ballots for the purpose of selecting the winner of the Grand Prize. To claim a prize, winners must respond within 2 days of being notified by the ESR team. The prize may not be substituted, transferred or redeemed for cash or otherwise, except at ESR and the Sponsor’s sole discretion. Any and all guarantees and warranties for prizes are subject to the manufacturer’s and/or the Sponsor's terms and conditions, and the winner agrees to look solely to such manufacturers and/or service providers for any warranty or guarantee claim.

Draw update: The Grand Prize draw will take place November 14th, 2022 or later

Because of the late start, we’re extending the game! All points earned so far will still count towards your ballots. 

How can I provide feedback and get support?

If you run into any trouble with the game, send us screenshots, they are always helpful!

Complaints regarding fair play should be sent to the ESR Support Team by going to Settings > Get Support in the app. ESRians who contravene the rules and regulations will see their points drop to zero and/or be disqualified from the game.

To reach support go to Settings > Get Support.