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13 months ago

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Customized 2024 Ducati Scrambler Icon up for Auction for a Good Cause

Sunnyvale, California, United States

The chance to own a one-of-a-kind custom-painted Ducati is within your grasp.

Mickalene Thomas applied her creativity to this new Ducati. Ducati photo

Mickalene Thomas applied her creativity to this new Ducati. Ducati photo

Ducati North America has joined forces with award-winning artist Mickalene Thomas and the RxArt children's charity to auction a pre-production 2024 Scrambler Ducati Icon on May 23 at the Modern and Contemporary Art program by Heritage Auctions. Proceeds will benefit the RxART children’s charity as part of a Ducati partnership with men’s skincare brand, ATWATER.

Money from the auction will go toward RxArt's installation at the newly opened SUNY Upstate: Nappi Wellness Institute in Syracuse, NY. RxART introduces contemporary art into children’s hospital settings, creating uplifting and engaging healing environments.

Thomas is known for the skill, talent, and insight she applies to her art. Her expertise in material and image creation brings to the Scrambler Ducati Icon new expressions of colour, style, and concepts.

This truly unique bike is up for auction until May 23. Ducati photo

This truly unique bike is up for auction until May 23. Ducati photo

Ducati extended its partnership with ATWATER earlier this year. The first phase of the collaboration resulted in a limited-edition custom soap bar, with proceeds benefiting RxART. 

If you want to bid, you can do so online. If you're the winning bidder, you'll not only get the bike, but you will also get a helmet (in your size) customized by Thomas. The current bid on the bike is $15,000 USD.

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